Op Media Post Publications het bericht dat 2005 een rampjaar is voor de dagbladen in de VS. “Sadly, 2005 is shaping up as the industry’s worst year from a revenue growth perspective since the recession impacted 2001-2002 period,” says the report from Goldman Sachs, adding a warning that meaningful growth in 2006 is “very unlikely.”

Nog een citaat uit het bericht: Last week, Rishad Tobaccowala, chief innovation officer for Publicis Groupe, told a newspaper–the Chicago Tribune–”newspapers are at a tipping point,” in which online media will start to take more readership and more ad dollars. He added that newspapers are in the worst situation of all news media for growth as “the least visually engaging and least youth oriented” medium.

Da’s niet best!